A book in the form of an exhibition

einBuch.haus considers books as art objects which can be curated and presented in exhibition formats, providing immersive experience between people, objects and spaces.

The artbook platform ‘einBuch.haus’ offers regular events with a specific artbook concept of selected book in the field of arts and design. Each exhibition or event refers to one book, along with contents and related materials.

With an interdisciplinary approach, einBuch.haus are challenged to communicate both material and visual aspects of reading experience by twisting the form and structural interpretation of a book.

A building has its blueprint, frame and materials to become a building, a book also has its own systematic structure such as text, grid and texture to become a book. As if a cluster of buildings form a community where a cultural interplay may begin, the books in the exhibition organised by einBuch.haus encourage the audience to extend their three-dimensional reading experience to become a part of it.

We also have a bookshop to stock experimental books from all over the world, especially from Asia and Europe. The online store ‘einBuch.shop’ is here.



Oncetype, Kelly Moonkyung Choi, 2018
Oncetype, Kelly Moonkyung Choi, 2018
Oncetype, Kelly Moonkyung Choi, 2020
Oncetype, Kelly Moonkyung Choi, 2020

Kelly Moonkyung Choi


3 December, 2020
3 - 19 December, 2020
Soft Opening

Thursday, 3. December
1 – 9 pm

IMPORTANT: For you and the other’s safety, please visit us with facemasks and apply our hand disinfector upon entry.
Please keep a safe distance of 1.5m with each other.

Online Artist Talk

Saturday, 5. December
3 – 4 pm

The graphic designer, Kelly Moonkyung Choi will give a talk about her ongoing art project ‘Oncetype’ via ZOOM. The talk runs English.

ZOOM ID 936 9815 8886

Join the artist talk
einBuch #15

Kelly Moonkyung Choi, 2018 – ongoing

280 letters
Alphabet A to Z, Numbers,
Exclamation Mark and peace symbol

Size is variable.
Each object is unique.

Oil, natural colourants, sodium hydroxide and purified water


Graphic designer Kelly Moonkyung Choi’s typography project “Oncetype” is an art project that gives new functions to wooden printing type that has lost its original position today.

“I started collecting them one by one because I liked the clunkiness of the wooden printing type and the feeling of holding it by hand. On the raised edges of the letter shapes, the solidly hardened ink residue still remains along with the dust. Is it a scar from the printing process, a wound that’s been transported from place to place after being used, wandering around here and there? I feel sorrow for the scars all over the types. Looking at the wooden type in my hand, I can feel the harsh noises of the print shop that was busy at the time, and the strong smell of the printing ink. The typecutter’s delicate workmanship and the typesetter’s busy hand movements also flash across my eyes. Although I’m from the digital typography generation, my heart goes to old printing types that seem to be alive. I’m particularly attracted to the rebellious and experimental typography of those days when there were many physical limitations and constraints.”

Kelly Moonkyung Choi mixes natural ingredients such as polygonum indigo, paprika, and gardenia into a soap solution to create multicolored and vibrant patterns, using improvised hand movements. Soap type, produced like casting letters one by one, evokes images of its colorful use back in the day, unlike the dull and monotonous appearance of the unused type today. Like life, soap type will disappear someday.

The artist captures the splendidness of “Oncetype” in photographs, then brings these images into the computer, applying new colors to them. Every color of the original material is replaced by a Risograph ink, and the type is recreated as prints. The prints created in this way, named “Oncesoap”, may last a little longer than the “Oncetype” soap.


Kelly Moonkyung Choi is a graphic designer with an interest in the visual images obtained from the manual process. In 2015, she participated in “Typojanchi” as a curator of “Book Bricks”. She had a solo exhibition, “Gutenberg Bubble”(Factory2, 2018) and several group exhibitions such as “Art+Work”(Art Center White Block, 2018) and “Typojanchi”(Culture Station Seoul 284, 2019) She currently works and teaches at Paju Typography Institute.

Opening Times

1 – 7 pm (Thursday, Friday)
12 – 5 pm (Saturday)

and by appointment


einBuch.haus / Florastraße 61, 13187 Berlin


Florastraße 61
13187 Berlin

New Opening Time
Thurs – Fri, 1 – 7 pm / Sat 12 – 5 pm

and by appointment